so your end product are these hip, l.a. people, who would otherwise be knocking on doors for greenpeace or schlepping 'vintage' tees at urban-in between their go-sees. on any given night they have d.j.s spinning tunes, projected images flickering above--basically a rave going on. at the gas station. so great. so L.A. It's a novel concept and I believe a noble one, however they're still selling planet-warming fossil fuels. just in a greener way. here are the specs:
"The mission - to impact our customers' experience both on and off the site! We are recruiting smart, ethical, conscientious team members to educate consumers about taking small steps in the right direction to help reduce their impact on the environment."
"The rooftop holds 90 solar panels and a collection system that gathers rainfall to irrigate drought-tolerant plants nearby. The underside is outfitted with low-energy lighting. Cars will roll across concrete mixed with bits of recycled glass" as copy and pasted from an L.A. times article.